EXPERTISE & KEYWORDS

Content Strategy | Content Creation | Copywriting | Social Media Management | Organic Social Media | Short-Form Video | Instagram | TikTok | LinkedIn | Facebook | YouTube | Threads | Reels | CapCut | Adobe Premiere Pro | Canva | Adobe Illustrator | Adobe Photoshop | Adobe InDesign | Graphic Design | Brand Identity | Visual Design | Print Production | Press-Ready Files

SEO Copywriting | Long-Form Content | Editorial Writing | Blog Writing | Website Copywriting | Landing Pages | Email Marketing | Mailchimp | eDM | Newsletter Writing | Content Calendar Management | Campaign Planning | Integrated Marketing Campaigns | Digital Marketing | Performance Reporting | Analytics

Public Relations | Press Releases | Media Relations | Media Monitoring | News Release Writing | Corporate Communications | Brand Communications | Stakeholder Engagement | Influencer Marketing | Influencer Outreach | Partnership Coordination | Sponsor Management | Community Management | Community Engagement

Podcast Production | Podcast Hosting | Audio Production | Adobe Audition | Riverside | Show Notes | Episode Publishing | Guest Management | Multimedia Content Creation

Event Management | Event Marketing | Event Coordination | Event Production | Venue Liaison | Logistics Coordination | In-Person Events | Live Events | Brand Activations | MC | Keynote Speaking | Facilitation | Public Speaking | Public Speaking Mentoring | Group Facilitation

Executive Administration | Office Administration | Project Management | Operations Management | Workflow Management | Brief Management | Stakeholder Management | Calendar Management | Scheduling | CRM Administration | HubSpot | MS Access | Microsoft Office | Word | Excel | Outlook | PowerPoint | Squarespace | Wix | WordPress | Zapier | Skool | MemberSpace

Wellness | Personal Development | Conscious Leadership | Mindset | Human-Centred Growth | Purpose-Driven Business | Ethical Business | Community Building | Women in Leadership

PROFESSIONAL EXPERIENCE

Founder & Producer — The Motivate Collective (Feb 2025 – Present) Podcast | Media | Events | Community | Sydney & Newcastle, NSW

Founded and built a multi-platform wellness and leadership media brand from scratch. Published 60+ podcast episodes in under six months. Manages all content strategy, social media, graphic design, SEO, website, email marketing, event production, sponsor partnerships, and community engagement independently. Guests and collaborators span international wellness experts, coaches, psychologists, advocates, and business leaders. Brands worked with include Ubuntu Wellness and Infuse Health.

Keywords: Podcast Production | Podcast Hosting | Content Strategy | Social Media Management | Organic Growth | Event Production | Influencer Coordination | Brand Partnerships | Sponsor Management | eDM | SEO Content | Community Engagement | Canva | Adobe Premiere Pro | Squarespace CMS | Mailchimp | Riverside

Presenter, MC & Public Speaking Mentor — Melanie Suzanne Wilson (Nov 2024 – Present) Freelance | Sydney & Newcastle, NSW

Professional keynote speaker, MC, and public speaking mentor. Listed on the Australian Speaker Bureau, Free Speaker Bureau, Sessionize, International Women's Day Speaker List, EventRaptor, and CrowdPleaser. Delivers workshops, keynotes, and facilitation across personal development, wellness, and leadership themes.

Keywords: Keynote Speaking | MC | Public Speaking | Facilitation | Group Facilitation | Speaking Mentoring | Personal Development | Leadership | Workshops

Content Administrator — The Singing Circle (Oct – Nov 2024) Freelance | Newcastle, NSW

Managed all content across social media, event posters, Squarespace website, directory listings, and MailChimp for a Newcastle community organisation. Delivered a full website content refresh across desktop and mobile.

Keywords: Social Media Management | Squarespace | MailChimp | Event Marketing | Web Content | Adobe InDesign | Content Creation

Freelance Content Creator & Social Media Manager — Self-Employed (May 2022 – Present) Newcastle, NSW

Produces social media content, copywriting, graphic design, and digital marketing for clients across wellness, education, finance, and community sectors. Clients include Elevated Numbers (US-based tutoring brand). Active on Upwork, Fiverr, HubStaff Talent, Freelancer, and Contra.

Keywords: Freelance Copywriting | Social Media Content | Caption Writing | Instagram Marketing | Graphic Design | Canva | Adobe Photoshop | Content Strategy | Digital Marketing | US Market Content

Content Writer — Resonate (Nov 2022 – Feb 2023) Full-time then Contract | Hybrid

Agency content writer producing website copy for B2B SaaS clients. Managed concurrent client accounts across different brand voices and delivery timelines within a structured creative team.

Keywords: B2B Copywriting | SaaS Content | Web Copywriting | Agency Experience | Content Writing | Brand Voice | Digital Content

VP Public Relations & Club President — Newcastle Toastmasters Club (Sep 2022 – Jul 2024) Newcastle, NSW

Managed all PR, social media, graphic design, MailChimp EDM, Wix website, and HubSpot CRM for the club. Served as Club President (Aug 2023 – Jun 2024), receiving District 90 awards on behalf of the club. Also served as VP Membership (Jan – Aug 2023).

Keywords: Public Relations | Social Media | Graphic Design | Canva | Adobe Illustrator | Adobe Photoshop | InDesign | HubSpot CRM | MailChimp | Leadership | Event Coordination | Non-Profit

Communications Administrator — MSC Cruises (Sep 2016 – Mar 2017) Greater Sydney Area

Wrote press releases and blog articles for a major international cruise brand. Managed media distribution, traditional and digital media monitoring, and the media contact database.

Keywords: Public Relations | Press Releases | Corporate Blogging | Media Monitoring | Brand Communications | News Release Writing | Blog Marketing | International Brand

Digital Marketing Specialist — Cellmid Limited (Jun – Aug 2016) Greater Sydney Area

Managed social media and digital marketing for an ASX-listed health technology company.

Keywords: Digital Marketing | Social Media | Health Technology | ASX-Listed Company | Facebook | Twitter

Digital Marketing Coordinator — TerraPages Pty Ltd / LISAsoft (Oct 2015 – May 2016) Greater Sydney Area

Managed social media, graphic design, and digital marketing across 7+ technology and consumer app brands including MyPointsOfInterest, DroidTraker, MokFit, GeoPersons, and MokBee. Platforms managed: WordPress, Drupal, Facebook, Twitter, Instagram, Tumblr, YouTube, LinkedIn, Google+, Pinterest, Flickr.

Keywords: Multi-Brand Social Media | Graphic Design | Adobe Suite | Digital Marketing | App Marketing | Content Creation | Web Design | Logo Design | Social Media Graphics

Publicist — Dana LaMon Sydney Tour (Jan – Jun 2015) Greater Sydney Area

Publicist for the Sydney speaking tour of Dana LaMon (blind author, speaker, and former US judge). News release published in the Burwood Scene.

Keywords: Public Relations | Publicity | Media Relations | Press Release | Media Placement | Speaker Publicity

PR & Campaign Manager — Shirley Childs (Toastmasters District 90) (Mar – May 2015)

Managed the full public relations and social media campaign for a Toastmasters District election candidate.

Keywords: Campaign Management | Public Relations | Social Media | Political Communications | Community Engagement

Media & Publishing Co-ordinator — GSES Global Sustainable Energy Solutions (Oct 2014 – Apr 2015)Banksmeadow, NSW

Produced technical publications using Adobe InDesign; created diagrams and illustrations in Illustrator; edited images in Photoshop; wrote news releases; maintained the Joomla website.

Keywords: Technical Publishing | Adobe InDesign | Adobe Illustrator | Adobe Photoshop | Joomla | Copywriting | Print Production | Web Content Management

Marketing Manager — Toastmasters District 70 Semi Annual Conference (May – Nov 2014) Sydney, NSW

Created all conference marketing graphics for WordPress, Facebook, printed flyers, and pin badges using Adobe InDesign, Illustrator, and Photoshop.

Keywords: Event Marketing | Conference Marketing | Graphic Design | Adobe Suite | Print Design | Digital Marketing

Student Services Officer — Macquarie Grammar School (Jul 2013 – Apr 2014) Greater Sydney Area

Front-of-house reception, student enrolment, admissions, welfare, visa documentation for international students. Co-designed the 2013 school yearbook in Adobe InDesign, Illustrator, and Photoshop. Managed school social media and WordPress website.

Keywords: Reception | Student Services | Administration | Enrolment | Immigration Documentation | Adobe InDesign | Yearbook Design | Social Media | WordPress

Corporate Claims Administration Assistant — Corporate Services Network Pty Ltd (Nov 2008 – Sep 2009)

Processed inpatriate/expatriate health insurance claims. Data entry in MS Access, archiving in MS Excel, mail handling, and general administration under a Total Quality Control framework.

Keywords: Insurance Administration | Claims Processing | Data Entry | MS Access | MS Excel | Corporate Administration | Total Quality Control

EDUCATION

Master of Arts — Journalism University of Technology Sydney | 2017 Keywords: Journalism | Editorial Writing | Long-Form Content | Storytelling | Media | Research | Communications

Bachelor of Business and Commerce — Marketing Western Sydney University | 2010–2012 Majors: Marketing | Brand Management | Consumer Behaviour | Strategic Marketing | International Marketing | Marketing CommunicationsActivities: UWS Liberal Club Marketing Officer | UWSBECA Member | Senior Mentor — Mates@UWS

HSC — Higher School Certificate William Clarke College | 2002–2007 Activities: Senior Drama Ensemble | Vocal Ensemble | Flute Choir | HICES Music Festival | AMEB Music Theory

VOLUNTEER & LEADERSHIP

Toastmasters International — Member since Nov 2010 Roles held across multiple clubs: Club President (Newcastle, Cronulla RSL) | VP Public Relations (Newcastle, Cronulla RSL, Advanced CBD, Parramatta) | VP Membership | VP Education | Area Director (District 70) | Club Secretary | Social Media Officer (District 70) | Marketing Manager | Digital Publishing Coordinator

Rotary International — Member, Sep 2012 – Mar 2014 | Poverty Alleviation

RYLA (Rotary Youth Leadership Awards) — Attendee, Jan 2012

PLATFORMS & TOOLS

Adobe Creative Suite (Illustrator, InDesign, Photoshop, Premiere Pro, Audition) | Canva | CapCut | Riverside | Squarespace | Wix | WordPress | Joomla | Mailchimp | HubSpot CRM | MS Access | Microsoft Office (Word, Excel, Outlook, PowerPoint) | Zapier | Skool | MemberSpace | Meta Business Suite | Google Business Profile | Calendly | Cal.com | Depop | Gumtree | Upwork | Fiverr | Freelancer | HubStaff Talent | Contra

SPEAKING PROFILES

australianspeakerbureau.com/speaker-profile/melanie-suzanne-wilson freespeakerbureau.com/australia/newcastle/speaker-presenter/melanie-suzanne-wilson sessionize.com/melanie-suzanne-wilson internationalwomensday.com/SpeakerList eventraptor.com/speaker-profiles/melanie-suzanne-wilson crowdpleaser.com.au/Melanie-Suzanne-Wilson